For B2B revenue teams, 6sense Delivers The Future Of AI-Guided Engagement

6sense, the leading platform for B2B organizations that generates predictable revenue, announced several innovative new product enhancements at its fourth annual customer conference, 6sense Breakthrough. The conference will give B2B revenue teams an inside look at best practices for using AI and big data to accelerate monetization efficiently.

“The Stay Confident focus of our Breakthrough 2022 event couldn’t be more timely. We heard from over 50 sales and marketing speakers at this year’s event that 6sense Revenue AI is the essential competitive advantage they cannot grow without,” said Jason Zintak, CEO of 6sense. B2B companies miss opportunities. To provide a better shopping experience in today’s retail environment, it’s critical to use AI along with pre-intent data, intent data, and predictive analytics to know which accounts are in the market to buy your product or service, when and how to target them, and which messages to deliver to get better engagement”.

Maximize your earning moments with 6sense® conversational email

6sense Conversational Email enables companies to engage in large-scale conversations with leads to address revenue loss opportunities due to organizational constraints. Based on powerful AI models including GTP-3 combined with pre-intent data such as psychographic and technology data, intent data, and predictive analytics, 6sense Conversational Email delivers hyper-personalized and hyper-relevant emails to qualify and convert leads in sales meetings. Where companies need the most help in their research efforts to engage all leads, 6sense Conversational Email™ provides additional coverage for all accounts as new sales opportunities are discovered.

Customers involved in the beta program have reported incredible results, including:

  • Reduction of business cycle time by 50% (marketing opportunity)
  • Increase of 1.5 times the average size of the company (marketing opportunity)
  • $900,000 of new pipeline generated in four weeks

“To scale our business, we needed an interconnected technology stack that would allow us to automate many sales and marketing activities while significantly enhancing our capabilities. We needed to invest in solutions that gave us big opportunities for a small team,” said Troy Purdue, director of growth marketing at Marathon Health directly attributable to marketing activities.”

“This release is one of our most significant product updates to date,” said Viral Bajaria, co-founder and CTO of 6sense. “Every company has neglected and withdrawn contacts, but of high quality. Critical coverage is delayed or not at all, resulting in lost revenue. Early results from customers in our beta program using 6sense Conversational Email demonstrate its impact: shortening business cycles, increasing average deal size, and generating a new pipeline. While others in the market focus on sending emails, we are the first to focus on writing and responding to relevant emails in ways that lead to a more efficient and higher-quality pipeline.

Provide B2B revenue teams with the most comprehensive sales intelligence data

A year after acquiring Slintel, 6sense announced significant data improvements to its sales intelligence capabilities. Investments in global contact information, intent data such as third-party data, anonymous information about web visitors, company data and company data, preliminary data such as psychographic and technological data and company data, along with a user interface intuitive, provide the B2B sales and marketing team with the insights and level of orchestration needed to transform accounts to identify, prioritize and engage the market.

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